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<url><loc>https://tushnet.com/2026/05/27/competitor-lacks-standing-under-cal-law-because-it-didnt-rely-on-alleged-misrepresentations-its-customers-did/</loc><news:news><news:publication><news:name>Rebecca Tushnet</news:name><news:language>en</news:language></news:publication><news:publication_date>2026-05-27T16:56:51+00:00</news:publication_date><news:title>competitor lacks standing under Cal. law because it didn&#8217;t rely on alleged misrepresentations; its customers did</news:title><news:keywords>false advertising, standing, california, consumer protection</news:keywords></news:news></url><url><loc>https://tushnet.com/2026/05/27/despite-some-skepticism-court-mostly-allows-adtech-vendors-disparagement-claims-against-competitor-to-proceed/</loc><news:news><news:publication><news:name>Rebecca Tushnet</news:name><news:language>en</news:language></news:publication><news:publication_date>2026-05-27T16:56:44+00:00</news:publication_date><news:title>despite some skepticism, court mostly allows adtech vendor&#8217;s disparagement claims against competitor to proceed</news:title><news:keywords>false advertising, tortious interference, defamation, disparagement</news:keywords></news:news></url><url><loc>https://tushnet.com/2026/05/26/9th-circuit-reverses-dismissal-where-plaintiff-plausibly-alleges-that-an-ingredient-is-non-natural-flavoring/</loc><news:news><news:publication><news:name>Rebecca Tushnet</news:name><news:language>en</news:language></news:publication><news:publication_date>2026-05-26T14:21:29+00:00</news:publication_date><news:title>9th Circuit reverses dismissal where plaintiff plausibly alleges that an ingredient is non-natural flavoring</news:title><news:keywords>false advertising, fda, consumer protection</news:keywords></news:news></url><url><loc>https://tushnet.com/2026/05/26/reminder-penn-nyu-harvard-trademark-and-unfair-competition-scholarship-roundtable-2026-submit-by-june-1/</loc><news:news><news:publication><news:name>Rebecca Tushnet</news:name><news:language>en</news:language></news:publication><news:publication_date>2026-05-26T14:16:39+00:00</news:publication_date><news:title>Reminder: Penn/NYU/Harvard Trademark and Unfair Competition Scholarship Roundtable 2026: submit by June 1</news:title><news:keywords>false advertising, trademark, right of publicity, cfps</news:keywords></news:news></url><url><loc>https://tushnet.com/2026/05/26/mix-and-match-ad-campaign-actionable-but-instant-whitening-claims-were-mere-puffery/</loc><news:news><news:publication><news:name>Rebecca Tushnet</news:name><news:language>en</news:language></news:publication><news:publication_date>2026-05-26T14:16:33+00:00</news:publication_date><news:title>mix-and-match ad campaign actionable but &#8220;instant whitening&#8221; claims were mere puffery</news:title><news:keywords>false advertising, consumer protection</news:keywords></news:news></url><url><loc>https://tushnet.com/2026/05/26/costcos-free-shipping-claims-plausibly-deceptive-if-online-price-is-raised-to-account-for-shipping/</loc><news:news><news:publication><news:name>Rebecca Tushnet</news:name><news:language>en</news:language></news:publication><news:publication_date>2026-05-26T14:16:27+00:00</news:publication_date><news:title>Costco&#8217;s &#8220;free shipping&#8221; claims plausibly deceptive if online price is raised to account for shipping</news:title><news:keywords>false advertising, consumer protection</news:keywords></news:news></url></urlset>