Here’s the story.  I’ve been waiting for this for years, ever since a NYT story that included similar illustrations.  As with e-cigarettes, an unregulated field full of small players tends to have a lot of playing fast and loose with all laws.  Take this quote from the story: “‘I think it’s just a simple market strategy – mimicking brands that are pre-existing,’ said Vivian McPeak who is the Executive Director of Seattle Hempfest.” Still, is anyone really likely to be confused?

Reefer’s Cup and Reese’s

HT Patricia Williams/The Trademark Blog.