Monthly Archives: March 2017

internal studies on consumer preference support class action treatment for weed killer claims

Martin v. Monsanto Co., No. 16–2168, 2017 WL 1115167 (C.D. Cal. Mar. 24, 2017) This case grants class certification, illustrating the use of internal consumer research in class action practice.  The probabilistic nature of consumer reaction is not necessarily a … Continue reading

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Plaintiff doesn’t have to rebut 230 immunity in complaint against multiple parties

Moretti v. Hertz Corp., No. 14-469, 2017 WL 1032783 (D. Del. Mar. 17, 2017) Moretti sued for violation of California’s false advertising, consumer protection, and unfair and deceptive trade practices laws, and common law fraud.  Moretti alleged that prices for … Continue reading

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False advertising of sperm donor leads to wrongful birth claim

Doe 1 v. Xytex Corp., No. C 16-02935, 2017 WL 1112996 (N.D. Cal. Mar. 24, 2017)| A false advertising case arising out of a wrongful birth claim: Does One and Two used xytex.com, which sold human semen for use in … Continue reading

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Dastar/preemption bars claims based on allegedly false claims of credit for innovation

OptoLum, Inc. v. Cree, Inc., No. CV-16-03828, 2017 WL 1057924 (D. Ariz. Mar. 21, 2017) The parties compete in the market for LED lights. OptoLum claims to be the inventor of technology used inside LED bulbs allowing them to have … Continue reading

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Nursing homes’ claims are puffery

Commonwealth of Pennsylvania v. Golden Gate National Senior Care LLC, No. 336 M.D. 2015, — A.3d —-, 2017 WL 1075535 (Comm. Ct. Pa. Mar. 22, 2017) Golden Gate manages and operates 36 skilled nursing facilities in Pennsylvania.  The Commonwealth sued … Continue reading

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First Amendment bars labeling restriction for “skim milk” without added Vitamin A

Ocheesee Creamery LLC v. Putnam, 2017 WL 1046104, — F.3d —-, No. 16-12049 (11th Cir. Mar. 20, 2017) The Creamery here succeeded in its First Amendment claim to use the words “skim milk” to describe its product. The Creamery produces … Continue reading

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TM scholars’ roundtable, part 4

Research directions in Trademark Law 2017-2018 Discussants:    Bill McGeveran: History of scholarly productivity coming 1-2 years after the roundtables as seeds germinated.  Agenda-setting: boundary issues and registration.  Territorial/product dimensions; the consumers; design—picking up on something already in the air, but … Continue reading

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