Tag Archives: consumer protection

Quince quashes consumer suit; reasonable consumers must scroll a bit to understand comparison to “traditional retail”

In re Last Brand, Inc. d/b/a Quince Pricing Litig., 2026 WL 3151517, No. 25-cv-09780-EMC (N.D. Cal. Oct. 21, 2026) Putative class plaintiffs sued Quince under the consumer protection laws of nine states (California, Connecticut, Florida, Illinois, Massachusetts, New Jersey, New … Continue reading →

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Google’s alleged misrepresentations about sophisticated ad tech weren’t “consumer-oriented” under NY GBL

In Re Google Digital Advertising Antitrust Litig., Nos. 21-md-3010 (PKC), 21-cv-3446 (PKC), 23-cv-5177 (PKC), 21-cv-7034 (PKC), 23-cv-1530 (PKC), 2026 WL 2942363 (S.D.N.Y. Sept. 30, 2026) As the caption indicates, this is mostly an antitrust case, which means it’s amazing that … Continue reading →

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consumer suit against kratom seller proceeds on failure to disclose theory

Cheswick v. Mitra-9 Brands, LLC, 2026 WL 2949413, No. 1:25-CV-6795-LTS (S.D.N.Y. Sept. 30, 2026) The court allowed NY consumer protection claims against a kratom seller to proceed. Kratom is “a plant-derived substance that affects the human body in a manner … Continue reading →

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consumer false advertising plaintiffs can’t use surveys the way competitors can

Sinatro v. Barilla America, Inc., No. 22-cv-03460-ASK (N.D. Cal. Sept. 30, 2026) Deception of a substantial number of reasonable consumers, even well less than a majority, can be the basis of Lanham Act liability. But consumer protection cases have difficulty … Continue reading →

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dismissal of NYC’s consumer protection claims against fossil fuel companies affirmed

City of New York v. Exxon Mobil Corp., 2026 WL 3023932, Appeal No. 6583, — N.Y.S.3d —- (App. Div. Oct. 8, 2026) False advertising claims against fossil fuel companies for contributing to climate change are hard to win. The City … Continue reading →

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candy buyers fail to allege difference between pumpkin & Jack-o’-lantern shape

Vidal v. Hershey Co., No. 24-60831-CIV-DAMIAN, 2026 WL 2730302 (S.D. Fla. Sept. 16, 2026) Reese’s Peanut Butter Pumpkins with carved face on package actual candy There’s a Reese’s Peanut Butter pumpkin. It was advertised with a Jack-o’-lantern package, but the … Continue reading →

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9th Circuit orders class decertified: common issues on materiality/damages insufficient without deception

Rusoff v. Happy Group, Inc., — F.4th —-, 2026 WL 2387098, No. 24-7706 (9th Cir. Aug. 17, 2026) Court’s summary: This is a deceptive advertising class action concerning “pasture raised” labels on egg cartons. After excluding the opinion of plaintiffs’ … Continue reading →

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heavy weather for heavy metals in infant food

Choudhry v. Mead Johnson & Co., 2026 WL 2349932, No. 25-cv-09480 (ER) (S.D.N.Y. Aug. 13, 2026) Plaintiffs alleged that various Enfamil infant formulas contained arsenic, cadmium, and lead, heavy metals that present significant health risks, particularly to young children, and … Continue reading →

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consumers face more skepticism than competitor in online gaming case

Mitchell v. Skillz Platform Inc., 2026 WL 2212876, No. 26-cv-00674-AMO (N.D. Cal. Jul. 31, 2026) Although competitors can aggregate harm to sue under the Lanham Act, consumers—the direct victims of false advertising—tend to have more trouble. Skillz just lost a … Continue reading →

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FDCA mostly preempts claims against ineffective decongestant

Yousefzadeh v. Johnson & Johnson Consumer Inc., — F.4th —-, 2026 WL 2192415, Nos. 24-3296 (L), 25-119 (CON) (2d Cir. Jul. 30, 2026) Oral phenylephrine (oral PE), used in popular products as Nyquil Severe Cold & Flu, Advil Sinus Congestion … Continue reading →

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