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Recent Posts
- court finds “dupe” label probative of intent to confuse and likely confusion
- materiality divides false advertising and TM once again even with explicit falsity about official partnership
- Google’s alleged misrepresentations about sophisticated ad tech weren’t “consumer-oriented” under NY GBL
- consumer suit against kratom seller proceeds on failure to disclose theory
- Court sours on WSI’s claims against Quince
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Tag Archives: standing
would-be competitor lacks Lanham Act standing
Onego Bio Inc. v. Clara Foods Co., 2026 WL 3033777, No. 1:25-cv-01131-JDW (D. Del. Oct. 9, 2026) Onega Bio sought a declaratory judgment that defendant EVERY’s patent covering recombinant ovalbumin protein was invalid and unenforceable and that Onego didn’t not … Continue reading
competitor lacks standing under Cal. law because it didn’t rely on alleged misrepresentations; its customers did
Kachuck Enters. v. Mission Produce, Inc., — F.Supp.3d —-, 2026 WL 216475, No. 2:25-cv-01523-AH-JCx (C.D. Cal. Jan. 22, 2026) This was a putative class action about alleged misrepresentations made by distributors and suppliers of Mexican-grown avocados that their avocados are … Continue reading
Posted in Uncategorized
Tagged california, consumer protection, false advertising, standing
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Lanham Act requires less in the way of injury from competitors than California FAL/UCL
Eight Sleep Inc. v. Orion Longevity Inc., 2026 WL 1243359, No. 2:26-cv-02460-SB-KS (C.D. Cal. May 4, 2026) Eight Sleep “developed and patented the Eight Sleep Pod, a ‘bio-tracking mattress cover’ that optimizes sleep by using biometric measurements to automatically adjust … Continue reading
sitting by designation, Judge Bibas says there’s no de minimis exception to Lanham Act false advertising
Montway LLC v. Navi Transport Services LLC, — F.Supp.3d —-, 2025 WL 3151403, No. 25-cv-00381-SB (D. Del. Nov. 11, 2025) Judge Bibas either likes sitting by designation or is willing to take one for the team; here’s another of his … Continue reading
allegedly false claims for compounded weight loss drugs didn’t plausibly threaten Eli Lilly’s reputation
Eli Lilly & Co. v. Mochi Health Corp., 2025 WL 2998166, No. 25-cv-03534-JSC (N.D. Cal. Oct. 24, 2025) Another of the cases in which Eli Lilly’s attempts to protect its GLP-antagonist market do surprisingly badly, once again highlighting the higher … Continue reading
general competitor has Lanham Act standing even if it doesn’t compete in alleged false advertiser’s subcategory
Colorado Biolabs, Inc. v. Three Arrows Nutra, LLC, No. 3:25-CV-0601-D, 2025 WL 2524313 (N.D. Tex. Sept. 2, 2025) CBL sued Three Arrows for breach of a settlement agreement and related claims; Three Arrows counterclaimed along similar lines. The parties sell … Continue reading
5th Circuit agrees that joint TM owners can’t sue each other under any Lanham Act theory
Reed v. Marshall, — F.4th —-, 2025 WL 1822673, No. 24-20198 (5th Cir. Jul. 2, 2025) Jade, an R&B, hip hop, and soul vocal group, rose to prominence in the 1990s. Jade disbanded in 1995, when the members began pursuing … Continue reading
Posted in Uncategorized
Tagged dilution, false advertising, false designation of origin, standing, trademark
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honey producers have statutory standing to challenge Bayer’s claims to direct purchasers that herbicides were safe
Coy’s Honey Farm, Inc. v. Bayer Corp., MDL No.:1:18-md-02820-SNLJ, No. 1:21-CV-089-SNLJ, 2025 WL 901264 (E.D. Mo. Mar. 25, 2025) Coy’s s a beekeeping and honey-producing operation. It alleged that dicamba-based herbicide products, including those produced by defendants, moved away from … Continue reading
National Republican Senatorial Committee loses ROP/Lanham Act/UCL claims against alleged “Scam PAC”
National Republican Senatorial Committee v. Red Senate, 2025 WL 819711, No. 8:24-cv-02301-JVS-KES (C.D. Cal. Jan. 14, 2025) NRSC sued Red State, alleging that it was exploiting Senator Rick Scott’s “name, image, and likeness without his consent to deceive and scam … Continue reading
Posted in Uncategorized
Tagged california, false advertising, right of publicity, standing, unfairness
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discovery rule applies to false “reference price” allegations at outlet stores
Clark v. Eddie Bauer LLC, — F.Supp.3d —-, 2025 WL 814924, No. 2:20-cv-01106-RAJ (W.D. Wash. Mar. 12, 2025) A good choice for publication given that the opinion addresses (and rejects) some arguments I haven’t seen before. Clark sued Eddie Bauer … Continue reading