Monthly Archives: February 2017

Failure to show causation leads court to overturn jury verdict against false advertising

Posted on February 2, 2017 by rtushnet

A.L.S. Enters., Inc. v. Robinson Outdoor Prods., LLC, No. 14-CV-500, 2017 WL 393307 (W.D. Mich. Jan. 30, 2017) ALS sued Robinson for false advertising of Robinson’s Trinity scent-control hunting clothing. The jury returned a verdict for ALS, awarding ALS $1.3 … Continue reading →

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older case about materiality v. consumer skepticism: a question of fact

Posted on February 1, 2017 by rtushnet

Duraflame, Inc. v. Hearthmark, LLC, 2013 WL 12177870, No. CV 12-01205 (N.D. Cal. Feb. 2, 2013) Duraflame alleged that many people bought Duraflame’s artificial firelogs because they used renewable resources, and consumers are willing to pay a premium to purchase … Continue reading →

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