DMCA hearings: remix

Copyright Office: Jacqueline Charlesworth
Michelle Choe
Regan Smith
Cy Donnelly
Steve Ruhe
John Riley
Stacy Cheney (NTIA)
 
Note that my recap does not reflect all Qs because I was participating.
 
Proposed Class 7: Audiovisual works – derivative uses –
noncommercial remix videos
This proposed class would allow circumvention of access
controls on lawfully made and acquired audiovisual works for the sole purpose
of extracting clips for inclusion in noncommercial videos that do not infringe
copyright. This exemption has been requested for audiovisual material made available
on DVDs protected by CSS, Blu-ray discs protected by AACS, and TPM-protected
online distribution services.
 
Proponents: Corynne McSherry, Electronic Frontier Foundation
 
(1)  
Urge you to look at record submitted by all
sides. You stressed in the NPR that you wanted a record.  Some of the evidence: we submitted many
examples of the kinds of videos this exemption would protect and why a court
would likely find them fair.  Opponents
offered very little on why our examples aren’t fair use, just blanket
statements not applied to our example. 
Record on harms and statutory factors: ample evidence that artists are
relying on Blu-Ray source. And the existing exemption is not controversial so
it’s just Blu-Ray.  Opponents conceded
Blu-Ray is for bonus features, exactly what vidders might want to comment
on.  Currently remix artists use the
existing exemption to defend themselves against improper takedown claims.
People who use Blu-Ray don’t have that protection, and they don’t know it until
they get a takedown, talk to a lawyer, and find out they can’t fight back.
C: did you provide specific examples of uses where the
content was only available on Blu-Ray.
A: we do—a whole collection of uses.
C: they may have used it, but setting aside quality, you
were talking about bonus features.
A: yes, in our Reply/Coppa’s statement.
W/o exemption 1201 is a trap for the unwary. Trying to do
the right thing and ensure creators get paid. Tripped up later by a confusing
message that you did the right thing but used the wrong source material.
What is not in the record: any evidence that proposed
expansion or current exemption cause harm to availability of copyrighted works.
They’ve suggested people won’t make works available on Blu-Ray but that’s
speculative. Blu-Ray may be emergent model, but so is streaming, and online
streaming services know the existing exemption hasn’t hurt their emerging
business model.
C: are you aware of situations where vidders have used HD
online content and has that been a workable option?
A: Turk will talk about that.
Opponents have suggested that allowing circumvention might
lead to piracy. If that were true we’d have evidence from DVDs and online
streaming/downloads. Your Office asked for that evidence and didn’t get it.
Pirates don’t want or need this exemption. Remix artists do.
Alternatives: record shows that the technologies opponents
might work won’t work. Inadequate for editing that artists need to engage in to
produce high quality work taken seriously by audiences they’re trying to reach.
C: artists—how do you define that?  The exemption doesn’t use the word
artists.  Is it mainly to allow artistic
production?
A: using it as a catchall for a broad array of communities.
Wouldn’t tie it to any particular community. 
Fanvidders, political remixers, professional video makers who are having
their work displayed in museum.  If we
tried to try it to an artistic endeavor that would be confusing because of the
different communities.
We’ll show you importance of high quality. Dispel a
different source of confusion: notion that fair use doesn’t entitle user to
particular tech.  Corley is inapposite—discussed
in our papers. Artists get the quality they need for transformative purpose.
Also a red herring—whether they need the best quality source speaks to the
question of adverse effect under the statute. 
If it is putting their work at legal risk that’s an adverse effect.
C: most supportive cases?
A: Bill Graham, Warren v. Spurlock, Swatch, Sony v. Bleem
(real images were necessary for accurate comparisons)—courts repeatedly take
into account what’s necessary for the purpose, and HQ is needed for the
transformative purpose.
 
Francesca Coppa, Muhlenberg College: Writing a book on
vidders, but to speak to question before—remixers think of selves as artists
and cultural critics, increasingly understood as broad art practice.  Already using Blu-Ray or other HD footage in
practice. Whether or not they use Blu-Ray depends on some things, including
technical or geographical (not everyone has broadband)—all across the country.
Blu-Ray is significant source for many people in different parts of country.
Using HD for two reasons: (1) they bought it and the idea that they can use one
kind of disc and not another is not intuitive; (2) you’re asking them to use
lower quality or spend more money for worse footage. HQ allows them to make the
transformations they want. They don’t want to play it back. Edit it, crop it,
color it, mask it, layer it. The more info in the original footage, the better
it stands up to processing and the more complex an idea you can
articulate.  Vidders date from 40 years ago,
always on the cutting edge of media b/c they care about the quality of image so
our image is watchable and not pixelated.
 
Q: distribution—can vary in types of quality.  Today, if you make something to be
distributed into lower output can you explain why it matters?
 
A: it isn’t. Even YT has a HD option. Many may be seen in
theater-style setting on projector. Hi-retina displays. Emerging practice of
remastering older vids in Blu-Ray to keep the artwork watchable and vibrant as
an artifact in the community. 
 
C: what’s the process of remastering?
 
A: Turk—but you match the clips and cuts, replicating their
process using better quality footage.  On
a shot by shot basis.
 
Artistic reasons for doing this: bring background to
foreground, as with M video or Captain America vids—a lot of people using those
deleted scenes to create critiques of the military industrial complex in
Captain America. If you want background to be forward, you can crop and still
have a watchable picture if you start w/BR. Deleted scenes often things that
editor didn’t think significant, and vidders are often about reprioritizing—having
an argument w/the director, what you thought was important isn’t!  Another case for Blu-Ray only content, John
Carpenter vid, wasn’t planning to use BR because he was trying to say something
about Jamie Lee Curtis over 30 years. Needed to use BR across b/c differences between
1977 and 200X would have been too jarring to the viewer. The last film was only
in BR.  Multiple visual sources, trace a
theme, make an argument, you need to match aspect ratio, color palette so that
the eye goes to the argument the editing is making so it’s not disrupted by
images that look widely disparate. It’s a way of talking visually.
 
Vids and other remixes have been featured in major
exhibitions at museums and art galleries. 
GIFs made with Blu-Ray; starting to see museum exhibitions too as
borderline b/t film and photography. 
Many times they’re projected on the walls.  It matters what they look like. Increasingly
appreciated as artform and grassroots form of film criticism.  Centerpiece for discursive arguments about
pop or high culture.  Michael Pidgett
called vidders grassroots cinephiles who spot something latent in an image and
feel the need to make it prominent and clear to others. HD/BR is important to
this and a natural extension of this.  We
naturally start with the most info dense images b/c we lose quality in
processing. They think they’re doing the right thing.
 
Tisha Turk, University of Minnesota Morris: I’m also here as
a vidder, an artist w/in the community. 
Emphasize that I’m not a film or TV pro. 
No Jim Morrissette. Know b/c I’ve been creating for 15 years. Two
points: (1) Quality matters to video remix. The distinction is between what I
need as consumer and creator. Consumer doesn’t always need highest quality for
its own sake—I might stream Netflix to watch on the couch. Remix video – I need
tools that work. The video is something I’m using and manipulating. Vid
transforms genre, narrative, meaning—and that requires transforming individual
clips. HQ allows me to do that without compromising the end effect.
 
Alternatives to circumvention don’t work. Multiple reasons.
Some are aesthetic. Visually acceptable results for Blu-Ray not shown by
opponents. Single frame of DVD video: 345,000 pixels. BR: over 2 million pixels—6
times as many. Screen cap can’t keep up.
 
Q: that’s true for material you grab online? If you
screencapture from Netflix.
 
A: yes, if it’s 1080p, that’s just the number of pixels that
it has. If you capture it, the software can’t deal w/ it all. Lots of things affect
this. It’s a lot to ask of software not designed to do this.  It’s designed to make videos where you show
your mouse moving.
 
C: Are you saying every vidder would necessarily need HD
quality?  There’s no vidders only showing
things to their friends? Existing exemption says you should need it.  Does every single vidder need access no
matter what their purpose is?
 
A: vidders have a wide range of needs and backgrounds and
access to stuff. My audience may not be the same. 
 
C: a beginner might not need to be circumventing Blu-Ray—she
might be able to use screen capture. There might be variation.
 
A: variations are possible, but the ceiling is getting
higher. What someone wants to do at 14, if they’re interested and keep doing
it, in 2 years, they might have very different aesthetic needs and sense of who
they’re communicating with. They might want to use more effects. They might
want to focus on a character who’s in the background.  There’s a range, but the high end of that
range is very high and getting higher as more people get used to high def.
 
Q: Vidder v. remixers. Vidder = subset? Perhaps maybe more
of a need to use HD, or remix at large?
 
A: remix at large. Vidders particularly b/c we are fans of
the things, our audiences tend to care very much about the source and know it
very well. If someone loves a show or a movie in HD and you’re asking them to
watch it with pixelization that would turn off our community.
 
Coppa: younger people are more footage-conscious because
they have processing power and have lived with shiny screens their whole lives.
Unbelievably good editing chops at 18—working in the industry at 22, came in
running in a way we’ve never seen before.
 
Turk: It’s not just aesthetic reasons that alternatives don’t
work. There are technical reasons. Video can look good to a casual viewer and
not be editable or exportable which is in some ways more frustrating.  I tried to submit a video and captured
footage wouldn’t work. The point of being remix artist is to edit, not just to
look at. Opponents are thinking about alternatives from POV of viewer and
consumer. You can see that in the record—they capture. Did you pull it into
premiere or final cut, did you apply effects to it? There’s no attempt to
transform. I have to assess alternatives from the perspective of a creator, not
just a viewer. May be watchable for pirates, but screencap is not good enough
to create.
 
Q: Alternative of HD downloads/streams.
 
Turk: People do use them and there are circumstances under
which that works. Potential problems or reasons to use BR instead. Some reasons
are geographical. Rural Minnesota w/intermittent broadband.  HD downloads are beyond my ability. Being
able to get Blu-Ray is useful. The other thing is that HD and BR are not
actually the same thing in the way they’re encoded. Different compression
algorithms.  BR comes on a disc and there’s
no need to download—BR holds a very large amount of data.  Download is encoded to produce a smaller
file. If you look at the relative size of 720p versus 1080HD download is not as
different as you’d expect given 2 ½ more pixels. The reason is that video is
encoded using any of a variety of codecs. There are three different codecs BR
supports.  Each has multiple options for
compression algorithms. What is the bitrate? 
Variable bitrate: if a scene doesn’t have a lot of motion, bitrate is
lower—allows better distribution of the data. 
Different algorithms serve different purposes. Some maximize sharp
detail—something animated needs that. Some maximize smooth motion. Some are
designed to produce small file size. You can’t have all of what you want. You
have to trade off. Sharp detail = less smooth motion. You make decisions about
what’s the most important. HD downloads are aggressively compressed—really big
file, but way smaller than what you get if you rip a BR.  BR is not as compressed. Watching, that makes
very little difference. But it can affect editing, when you need to do
something to that footage. Unpredictable results.  Compression affects the underlying data. There’s
a big range within lossy compression algorithms—you lose different things.
 
Q: what’s the scale of the compression? Raw to BR to HD
1080p.
 
Turk: I’d have to look it up.  Raw file is unmanageably enormous.  BR is compressed but not so much.  HD download v. BR would be big size
difference.
 
Q: talk about editing limitations.  What would those limitations be?
 
A: the one that comes to mind is cropping and resizing—you would
lose quality through HD.  Other kinds of
things that might be affected: slo-mo. 
Color possibly. Zooming, speed changes.
 
Coppa: After Effects: you can use internal cameras to move a
camera over a piece of footage—you need a lot of processing power. I’m not that
fancy.
 
Q: have you personally worked with HD downloads?
 
A: I haven’t had much time to vid. 
 
Coppa: vidders I interview for my book have done that. One
vidder melted her graphics card—renders can take 26 hours to render one clip.
 
Turk: Vudu HDX—I did a quick look. Direct quote: brings down
the average bitrate of 1080p from BR’s dizzying 35 mbps to more manageable 12
mpbs. Which is great for streaming but not editing.
 
C: why?
 
A: It’s less data.
 
Rebecca Tushnet, I’m a professor at Georgetown Law and I’m
here as a legal academic who’s studied these issues for twenty years and on
behalf of the Organization for Transformative Works.
 
Thank Office and NTIA for hard work on these issues.
 
(1)        Want to
emphasize the wide variety of fair uses involved here: political commentary
like that from the Native Americans and anti-abortion groups, historical
analysis in National History Day, film criticism from Tony Zhou, cultural and
political criticism through remix like soda_jerk and gianduakiss and many
others.
Show “Worthy” to 1:35. 
You’ll see here a bunch of techniques that can’t be done without HD
input. None of the text effects exist in the original.  Swapped out backgrounds using masks (e.g., at
1:15) and altered elements of a character’s face (also at the end which I
commend to you: that’s entirely added by the vidder).
(2)        Exemption is
a two step process.  First, we’ve
submitted evidence that a substantial number of remixes made using
circumvention are likely to be noninfringing. This satisfies the statutory
demand for showing we are “adversely affected … in [our] ability to make
noninfringing uses of that particular class of works.”  Second, the question is then how to word the
exemption for which we concededly qualify. 
Under our formulation, if it’s not fair use, it won’t be entitled to the
exemption, which more than satisfies the standard for “substantial likelihood”
of fair use.  You can even say in the
exemption that it’s more likely to be fair use if it’s a short clip—that’s the
standard already articulated by the law. 
A contrary formulation presupposes that some fair uses ought to be
excluded from an exemption, which is not what the statute says.  Other standards will inherently add
uncertainty over and above the irreducible flexibility of fair use.  [Encourage the Office to recognize that that
“limited beyond fair use” and “providing guidance” are not equivalent. Most of
the non-fair use-based limits the Office has imposed in the past have been
unclear rather than providing guidance, as the debates in earlier panels have
indicated.]
 
(3)        Opponents
didn’t offer evidence about the quality of Blu-Ray screen capture. Since
Blu-Ray is the only exemption they’re opposing, that absence speaks volumes.
Even screencapture applied to DVD produces bad results, and opponents haven’t
provided and can’t provide evidence that screencapture works even that well on
Blu-Ray given Blu-Ray’s higher quality and computer processing demands.  [Show Captain America 2 Blu-ray, captured
using SnagIt on a PC: I tried to upload it to YouTube but YouTube rejected
it—not on copyright grounds but on quality/size grounds] This is before any
editing, which would cause further degradation. 
She got lucky. Here’s what vidder Thuviaptharth said: “I spent an hour
with WM Capture and 45 minutes with Camtasia Studio, and I can’t get either of
them to record the Blu-Ray video.  They
record the audio, but I can’t get it to record Blu-Ray video at all.  The Start menu and the mouse pointer show up,
but the video is just black. I tried it with two different Blu-Rays with the
same result.” [Also a PC; Mac doesn’t currently support Blu-Ray] Given the
evidence we submitted of artists’ actual experience, opponents would need to
provide evidence that their purported alternatives would work for Blu-Ray, and
they have not done so.
 
(4)        The
exemption process looks at adverse effects in the real world. People are using
Blu-Ray to make their fair uses.  Absent
an exemption, they risk violating the DMCA regardless of the theoretical
alternatives.  By contrast, we can
currently counsel vidders and others who use downloads and DVDs that they can
counternotify when they believe they’re making fair uses, and that’s made a
real difference in willingness to do so. 
That’s a real lifting of the chilling effect.  Remixers are not lawyers and shouldn’t have
to be. 
 
Our testimony comes from women, each of whom have more than
a decade editing video, who’ve won awards and been featured in magazines and
museums and scholarly articles.  It’s
disconcerting to see men who admittedly don’t make or edit video discredit
their experiences.  The MPAA has access
to real film editors, and I respectfully suggest that there’s a reason that
none of them are here to confirm the opponents’ assertions about file quality
and editing.
 
A point on adverse effects: in previous panels we’ve heard
the opponents suggest that Mac owners should go out and find a completely
separate computer for screencap, and make sure it’s old.  Pink-collar workers and teenagers can’t do
that, and I note the Register previously held w/r/t the print disabled that
having to use multiple expensive devices is itself an adverse impact.
 
Q: Wouldn’t you have to buy a PC to use Blu-Ray anyway?
 
RT: I don’t know.
 
Turnbull: Could you connect a standalone BR player to Mac
for playback, potentially. You’d have to circumvent something to capture video
that was being played back. It shouldn’t play back.
 
Q: why?
 
Turnbull: AACS requirement. External drive is supposed to
authenticate itself. Output you could connect to PC—the output itself would
have protection.
 
Q: and screencap?
 
Turnbull: screencap operates on the decrypted video, so it
wouldn’t attack HDCP or AACS but could be imposed by Apple or Windows.
 
Turk: Size of uncompressed video: 10 bit BR is 667 gigabytes
per hour.  40 minutes on iTunes: about
1.75 gigs. So there’s a pretty significant size difference.
 
McSherry: sometimes your purpose is speed/commenting—HD
downloads might be sufficient.  But
sometimes your purpose is artistic for display in museum—then you need more.
 
Q: people may take the best quality they can w/out needing.
 
McSherry: they just guess wrong about their source.
Counterintuitive.
 
Coppa: “Worthy.” Body in the foreground is mismatched—how difficult
it is to integrate text.  Screencap looks
like you’re writing on a frame whereas editing so that text moves with the body
as if it’s on the body is incredibly difficult. 
If someone’s done their job right you 
might not see it at all b/c it looks like TV even though it was done by
a pink-collar worker.  One vid: the main
character hadn’t been in any of the scenes. The editor just put them in.  It’s hard to explain the hours and days of
work.
 
While people aren’t using BR all the time, younger people
use it b/c they think it’s the thing they have. 
And it’s used by people who think they have something to say.  They want to say this matters—if they think
their work is fair, they should be able to defend it. Maybe the 14 year old
doesn’t think her speech is important to fight a takedown, but I’m interested
in the person who is.
 
Opponents: Bruce Turnbull, AACS LA: There is a vigorous
community using existing tech and exemptions without exemption for BR. There are
sites on the internet that tell vidders how to use screencap. There are HD
quality videos we’ve talked about through HD content under existing and renewed
exemption.  There are flavors of HD
available online.  HDX is likely to be
the highest quality and the largest file. There are some complaints that it
took a long time to download which suggests it was big [667 gigs]?
 
Reply cited the use of HD downloads as a good thing [b/c more
timely than BR, though]. In terms of content only available on BR, there’s a de
minimis amount of that, and some of the online downloads contain bonus features
as well.
 
Our view that Corley is
good law and is the most directly relevant law. Covering the same law that we
are considering. Applying to the same kinds of tech. Applying to video, where
cited cases are about audio or posters. 
Is from the direct finding of the court on the First Amendment and fair
use; was one of the three reasons the court found for the Ps in that case.
 
Harm to market: Recent case in which the judge in SDNY found
irreparable harm to AACS from the distribution of tools used to circumvent
AACS. Our view that enabling of the further distribution would have similar
irreparable harm to AACS. DVD exemptions is commentary on differences b/t BR
and DVD b/c DVD hack ubiquitious.  [and
difference b/t BR and streaming/downloads?] We’ve been able to contain the
circumvention tools to some degree and the use of those tools would cause harm.
 
C: One claim is that complex editing goes better w/BR.
 
Turnbull: I’m not an editor. 
I take the point as made. People did make perfectly good remix videos
using alternative forms of video. 10 years ago, people would have said this was
quite compelling.  You can do it without
that. HD content, editing is possible.
 
We don’t maintain that screencap of BR is an alternative.
That probably doesn’t work. 
 
C: what about the aesthetic claims?
 
A: under our laws you don’t always get what you want.  Going back to Corley, the fact that a critic might have had a better piece of
criticism if he’d been able to take a camera into a theater doesn’t mean it’s
legal to go into the theater and use a camera.
 
C: claim is that the bar is getting higher in terms of
quality.
 
A: Yes and no. 
Companies very much hope everyone will rush out to new ultra HD BR
players. On the other hand, DVD is still the dominant optical medium.  Notwithstanding BR’s existence for 9
years.  Online video = people watching
all kinds of different resolutions.  When
I watch on big screens, it frequently down-rezzes to deal with bandwidth. It
isn’t just everyone watching HD all the time.
 
McSherry: On Corley:
it wasn’t a fair use case.  Actual fair
use cases go the other way.
 
Harm: what opponents cited was a brief court decision saying
there’s harm. What they haven’t submitted is any actual evidence. They suggest
there’s a distinction b/c with DVDs the circumvention tools were widely
available. Based on what we’re hearing from vidding and remix community, these
tools are widely available b/c people are using them—that’s in the record.
There’s no distinction to be made on that theory of harm.  Many opportunities for opponents to submit
some evidence of harm from previous exemptions; never been able to do that.
 
Your Q: Turnbull suggested 5 years ago people were happy
with tech, but of course standards evolve. 
Many of us aren’t thrilled we have to do this every 3 years but the one
benefit is opportunity to see if exemptions need to evolve to new tech and
practices.
 
RT: people don’t know about this proceeding! This is in the
record: we’re the only ones who present evidence about remixers’ actual
knowledge on the ground. Relevant both to alternatives and to alleged harm. May
be unfortunate, but you can’t affect the prevalence of BR circumvention no
matter what you do in this proceeding.
 
Q: Chilling effect on vidders: what is it?
 
RT: Inability to counternotify: recognized as a problem in
2009; now we have an exemption.
 
Coppa: DVD exemption has been hugely helpful in fighting
automated takedowns—allows us to say go ahead and counternotify.  I worry about people who don’t know about BR.
 
McSherry: people incurring legal risk w/ no idea. Not a
traditional chilling effect, but a harm: the sword of Damocles, and they have
no idea. That in and of itself, given that they’re otherwise making fair use, should
be taken seriously.
 
Q: does this encompass ultra HD BR?
 
McSherry: don’t know the difference. We’ve crafted it to
cover all BR.
 
Turnbull: we would object to including Ultra HD BR, which is
totally different and different tech based on existing AACS technology. No
evidence of harm.
 
Q: is it out yet?
 
A: No.  [ok.] When
this was raised in LA, their answer was we aren’t talking about that. I would
have hoped that would be the case here.
 
Q: if there’s nothing in the record on this format, will you
concede that’s not what you mean.
 
McSherry: there’s no record on what’s not yet available.
Forward thinking exemption: same problems will apply. There will not be a
distinction.
 
Coppa: we’re expecting change—people respond to better
technology. No sense there’s a trap.
 
RT: There is something in the record: they use it b/c they
bought it, they are not pirates, and they don’t know these distinctions—that relates
to any format that might be created in the future.
 
David Jonathan Taylor, DVDCAA: Videos: Matrix clip.  A different clip!  Demo of using that clip with Premiere.  And then comparison of original screencap
clip versus what we actually produced in Premiere w/effects.  Images that have been upgraded/processed
taken from screencap settings.
 
WMCapture—output as mp4 and we learned that Adobe Premier
doesn’t handle mp2.  The clip has crazy
aspect ratio and is weirdly squished.
 
C: did the aspect ratio on that change?
 
A: I kept the image size at 720×486, what we talked about
w/broadcasters. I couldn’t tell what image size they wanted, so I kept it at
720×486, and the aspect ratio should be 4:3. 
You can change the aspect ratios you want, so if you want 16:1 you can
choose it. [But apparently you didn’t?] 
I don’t know what the original aspect ratio was. It was predetermined by
WMCapture’s settings.  It will record it
for you optimized for iPad or iPhone. Not necessarily 4:3. 
 
Q: Turk talks about frame size and framerate?
 
A: I did change it from the original. Not sure what original
size was. Did change it to 23.97 fps.
 
Then Premiere demo: importing it into Premiere.  Now it’s on the timeline. They wanted us to
zoom and crossfade.  We did zoom and
crossfade.
 
Exhibit 33: Side by side comparison of what was produced
w/Premiere.  Rendered.  A couple of zooms and crossfades of a few
frames each.
 
Q: could you add a character into an existing frame?
 
A: we used screencap as source, and then you can use their
preferred software in Premiere to do the same things they said they wanted to
do.
 
C: Could you import a different film and add an image to
this film using screencap and Adobe?
 
A: we created it from screencap software. You could add as
much as Adobe Premiere can handle. [They showed a Matrix image in which Trinity was cut out of the scene, which I can’t
help but find symbolic of this whole process.] Ex. 34: Powerpoint called Family
Guy.  Still images that are typical of
the results. If you process it you can improve the quality of the image. That’s
the point in all of this. Any image you have can be edited and processed to
improve its quality.
 
C: what did you do?
 
A: upscaled from 720×46 to 720×540.  Video editor algorithm NNEDI3: it takes the
interlaced frame made of two fields and drops the second field and reproduces
the first to get you a better image when it’s deinterlaced.  You can see clearer details, pixelization
disappeared. Strikingly clear.
 
Q: how long does it take to upscale a 1-minute clip?
 
A: 20-30 minutes.
 
J. Matthew Williams, Entertainment Software Association,
Motion Picture Association of America, Recording Industry Association of
America (Joint Creators and Copyright Owners)
 
A lot to cover: As w/ebook issues, my clients not opposing
renewal of existing exemption for remix videos. Opposed to expansions proposed,
including uses beyond short portions, coverage of primarily noncommercial,
coverage of uses other than criticism and comment, including Blu Rays, and
coverage of all AV works instead of just motion pictures. Many of these limits
are critical to ensure that the uses at issue are very likely to be
noninfringing. We aren’t saying that using a portion of a motion picture is
never a fair use, and we didn’t take the position that remix is generally
infringing. We take the work vidders do seriously, and I’m not here to
criticize it as an artform. That doesn’t mean every remix is a fair use, and we
do have to discuss that fact in this proceeding. Despite my readily apparent
gender limitations [J] I will try to discuss the factors. Some are just
for entertainment value, and that needs to be licensed, which is an option.
[For vidders? Not at all!] Online video best practices acknowledge that these
types of uses can be infringing—use shouldn’t be so extensive or pervasive that
it ceases to function as critique and satisfies taste for the thing or kind of
thing.
 
Q: In the record?
 
A: that’s an exhibit to the proponents’ comments.  [We don’t remember that offhand, but we don’t
deny its existence and we think they’re pretty cool.] Discussed at
documentarians’ hearing. Where a use is a pretext to exploit the popularity or
appeal of the work employed or amount is excessive, fair use shouldn’t apply.
My clients rely on fair use, even in entertainment, but pure entertainment isn’t
at the heart of fair use so we want existing exemptions.
 
Q: do you have opinion about the SPN clip we saw?
 
A: I think I’d need to know more about the series.  I did see what was added and subtracted which
seemed significant, but I don’t know which way I’d go.
 
Proponents say we aren’t qualified to evaluate
transformativeness. I’m not qualified to talk about quantitative value, but
lawyers and judges have to be qualified to apply the fair use factors
objectively otherwise no one other than a defendant could opine on fairness.
 
Q: have you opined on their examples?
 
A: we did not try to provide an opinion on every example,
and we aren’t claiming there aren’t a significant number of fair uses; my
statements today are more about preserving the limitations that are in place,
and not everything out there is noninfringing and caution is called for. We only
pointed to a couple of videos, and they gave more information about the meaning
of the videos; I still have questions about them but they did explain
them.  I don’t think the only person who
can have the answer is a defendant. [Really not what we’re saying.] What
audience takes away is relevant. [Yes!] And it’s not only the intended
audience. [No!] It has to be a reasonable observer.  Targeted community is relevant, but can’t be
the only question.  Salinger v. Colting: defendant wrote an unauthorized sequel to Catcher in the Rye and there was an
expert witness. Second Circuit affirmed Dct.
 
Williams: need good definition of what this covers. Some of
what we’ve heard was helpful. Would take more drafting, but sounds like remixes
and mashups that are either parodies or satires. Traditional core political
statements.  Art display
presentations.  [these are the kinds of
additions that don’t provide guidance; they take guidance away.]
 
Q: Are you objecting to noncommercial, current description?
 
A: we want that to stay, but we want more than a reference
to noncommercial—starts to swallow up other things not intended to be swallowed
up.
 
Q: what are some examples of things that weren’t intended
under this exemption?

A: currently, K-12 are not covered by educational exemption but there’s an
argument for noncommercial video covering them.
 
Q: proponents have used National History Day—should that be
excluded.
 
A: I don’t recall that. Is that students creating vids?
 
C: Could be remix video illustrating historical events from
films.
 
A: I’m hesitant to speak to that. I’d respond in a letter.
 
Q: are you aware of instances where the prior exemption was
abused?
 
A: I have seen on various blogs mention of the lack of
clarity and maybe the noncommercial exemption covers K-12 but not claiming
abuse. Ability to collect evidence of abuse is really not possible and unfair
to put that burden on us.  [You study
sources of piracy all the time.] We are honestly concerned about threat of
harm.
 
Q: are you seeing an uptick in infringement?
 
A: there are lots of marketplace factors at issue.  I haven’t heard any study of the exemptions
increasing infringement.
 
C: Underlying concern—forget about overlap with other
exemptions. What’s too broad?
 
A: we think it’s important to cover conduct vetted during
the process.  Trying to identify three
types of conduct arguably noninfringing a large portion of the time. [fair use
= noninfringing all the time] Just
saying noncommercial videos is potentially very expansive. [what bads does it
cover?] Not all noncommercial uses are fair uses [which is why we say fair use
in our proposal] we want the definitions as clear as possible for each
exemption so things that aren’t intended to be swept up will be kept outside.
 
Footnote 7 of opening petition: Screencrave.com—10 best YT
trailer remixes ever.  Some are old. Some
of them seemed pretty clear but others were questionable fair use. #10 is a
video asking the question “what if in Ferris Bueller’s Day Off he were sick the
whole time?” It’s funny.  I don’t see the
real criticism or commentary there. Another if Home Alone was really a horror
film. It’s entertaining but borderline.  The
genius is it doesn’t change the genre but cranks it up to 11. You didn’t go for
plot but for things exploding and this trailer shows it—the movie we wish was
made. Sounds like most entertaining portions. Depends on how you perceive it.
 
Q: and you want us to look at the HP Lexicon case?
 
A: yeah, that’s more extensive copying, but those cases
support caution.
 
Small sliver of stuff only available on BR. Only 2
examples.  As in 2012, Register decided
it was insignificant.
 
Q: do you object to clarifying streaming v. download?
 
A: that’s a bit of a wrinkle. Current exemption –
distributed. You could read that narrowly, but I think in the Recommendation
the looser language implies streaming video was supposed to be covered. We wouldn’t
oppose clarification but are hesitant on short portions, if you haven’t paid
for access to a full copy, you shouldn’t be able to walk away from your
streaming subscription with a bunch of full copies of works.
 
No streaming providers here: note that MPAA member studios
are partners/investors in streaming services and they want cautious
approaches.  I regret there’s no business
executive witness, but we did produce them in LA, including Chief Tech Officer
of Disney.
 
Q: exemptions for screencap?
 
A: we need it for a few situations especially political
remixers and given the uncertainty we need it.
 
Q: and motion pictures?
 
A: we’re cool with that as long as it includes TV.
 
Q: primarily language. 
We did try to clarify that paying for production can be considered
noncommercial.
 
A: we’re totally happy with putting that in the guidance.
 
RT, what I didn’t get to say: [on transformativeness: we don’t
think it’s the creator’s own view; have the interpretations of flourishing
existing community; Mr. Williams has given an excellent explanation for why you
shouldn’t put other limits on the exemption, precisely so courts can apply these
factors. Our limit is perfect; his limits don’t work and take away guideposts. 
Bleistein’s antidiscrimination principle: don’t judge what you don’t
understand. A judge would hear this evidence.]

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