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Expert testimony in false advertising cases can rely on studies of other events

Concordia Pharmaceuticals, Inc. v. Method Pharmaceuticals, LLC, 2016 WL 1464639, No. 3:14CV00016 (W.D. Va. Apr. 13, 2016)   Previous opinion on how announcing a product launch and not following up might be false advertising discussed here.  Here, the court resolves … Continue reading

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