Tag Archives: false advertising

Found on road deceptive: “track car” claim plausibly misleading

Tershakovec v. Ford Motor Co., — F.Supp.3d —-, 2021 WL 2700347, No. 17-21087-CIV-MORENO (S.D. Fla. Jul. 1, 2021) In this multistate class action based on purchases of the Shelby GT350 Mustang, the court granted Ford summary judgment on some claims … Continue reading

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innovative/”new technology” claims foiled by Dastar

Powerbahn, LLC v. Foundation Fitness LLC, 2021 WL 2689852, No. 1:19-cv-1678-AT (N.D. Ga. Ma.r 26, 2021) POWERbahn alleged that defendant Wahoo made false representations in its ads by failing to disclose POWERbahn and its CEO as the source of the … Continue reading

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“Oregon” wine bottled in California might be confusing

Kay v. Copper Cane, LLC, — F.Supp.3d —-, 2021 WL 2953241, No. 20-cv-04068-RS (N.D. Cal. Jul. 14, 2021) Plaintiffs challenged the labels on a line of CC’s pinot noirs, alleging deception about the wine’s appellation of origin in Oregon generally … Continue reading

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Rejected compliance offer to AG leads to fee shift after defense victory

State ex rel. Rosenblum v. Living Essentials, LLC, 313 Or.App. 176, A163980 — P.3d —-, 2021 WL 2946172 (Jul. 14, 2021) The state alleged that LE falsely advertised its 5-hour Energy drinks, misrepresenting (1) the effects of the noncaffeine ingredients … Continue reading

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Duelling results in Mexican origin cases

Rodriguez v. Olé Mexican Foods Inc., 2021 WL 1731604, No. EDCV 20-2324 JGB (SPx) (C.D. Cal. Apr. 22, 2021) Rodriguez alleged that Olé’s La Banderita tortillas falsely advertised Mexican origin based on  a Mexican flag front and center on the … Continue reading

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class action certified with adequate price premium model for “nutritious” claims

McMorrow v. Mondelēz International, Inc., 2021 WL 859137, No. 17-cv-2327-BAS-JLB (S.D. Cal. Mar. 8, 2021) Consumers in California and New York who purchased belVita breakfast biscuits, brought a putative class action alleging that MDLZ labeled the breakfast biscuits as “nutritious,” … Continue reading

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Cal. statutory false advertising isn’t fraud and individual reliance isn’t necessary

Peviani v. Arbors at California Oaks Property Owner, LLC, 2021 WL 1264423, E073950, — Cal.Rptr.3d —- (Ct. App. 2021) Plaintiffs sought to represent a putative class, bringing claims against a landlord for (1) false advertising; (2) breach of the implied … Continue reading

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false designation claim doesn’t require distinctiveness, court wrongly holds

Simpson Strong-Tie Company Inc. v. MiTek Inc., 2021 WL 1253803, No. 20-cv-06957-VKD (N.D. Cal. Apr. 5, 2021) The plaintiff benefits from very generous treatment of its false designation and copyright claims, in the process stripping false designation of anything other … Continue reading

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“non-toxic” plausibly means “not harmful to people, animals, or environment”

In re S.C. Johnson & Son, Inc. Windex Non-Toxic Litig., 2021 WL 3191733, No. 20-cv-03184-HSG (N.D. Cal. Jul. 28, 2021) Plaintiffs alleged that SCJ used false and misleading labels that certain of its Windex products have a “non-toxic formula.” The … Continue reading

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slack fill can be misleading despite numbers on box

Maisel v. Tootsie Roll Indus., LLC, 2021 WL 3185443, No. 20-cv-05204-SK (N.D. Cal. Jul. 27, 2021) Courts have divided on the reasonability of being deceived by alleged slack-fill violations when box contents/weight are clearly marked. This court sided with the … Continue reading

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