Monthly Archives: September 2023

Proximate cause defeats false advertising claims against standard setting body allegedly packed by competitors

Geomatrix, LLC v. NSF International, — F.4th —-, 2023 WL 5925977, No. 22-1947 (6th Cir. Sept. 12, 2023) Discussion of opinion below. Geomatrix sells a septic system that substantially differs from those sold by its competitors. It asserts defendants, those … Continue reading

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Marketplace appearance: false advertising cases are fun!

 Transcript here. from Blogger http://tushnet.blogspot.com/2023/09/marketplace-appearance-false.html

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claims against Starbucks fruit drinks without named fruit can continue

Kominis v. Starbucks Corp., 2023 WL 6066199, No. 22 Civ. 6673 (JPC) (S.D.N.Y. Sept. 18, 2023) Plaintiffs alleged violations of New York and California law based on Starbucks’ allegedly misleading use of fruit words for drinks.  The court allowed some … Continue reading

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New engagement ring opinion from Mass. appeals court

Read it here. Many years ago, I wrote a note about these disputes seeking return of engagement rings after a broken engagement, which is cited in the dissent–which also reads as an invitation to the Massachusetts Supreme Judicial Court to revisit … Continue reading

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5th Circuit holds that inquiries weigh less than lost sales but can still be evidence of actual confusion

Rex Real Estate I, L.P. v. Rex Real Estate Exchange, Incorporated, — F.4th —-,  2023 WL 5735552, No. 22-50405 (5th Cir. Sept. 6, 2023) Doctrinal evolution is so fascinating! Here, I think we might be starting to see what a … Continue reading

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Are Burger King menu boards whoppers?

Coleman v. Burger King Corp., No. 22-cv-20925-ALTMAN (S.D. Fla. Aug. 25, 2023) Plaintiffs alleged that Burger King, through its advertisements and in-store ordering boards, “materially overstates” the size of (and the amount of beef contained in) many of its burgers … Continue reading

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claim that Adidas NHL jerseys are not “authentic” versions of on-ice jerseys can proceed

Smith v. Adidas America, Inc., 2023 WL 5672576, No. 6:22-cv-788 (BKS/ML) (N.D.N.Y. Sept. 1, 2023) A non-food case litigated by Spencer Sheehan, just profiled in this New Yorker article. Smith brought claims under NY and other consumer protection laws as … Continue reading

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Microsoft’s PR agency got Gannett sued by sending it an ad for its Superbowl Ad Meter

Campbell v. Gannett Co., No. 4:21-00557-CV-RK (W.D. Mo. Aug. 15, 2023) This is a copyright suit against Gannett for advertising-like use of a photo taken by Campbell of NFL coach Katie Sowers; the photo came from a screenshot of an … Continue reading

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SlimFast products aren’t “clinically proven,” even if the SlimFast plan is, allowing false advertising claim to survive

McCracken v. KSF Acquisition Corp., 2023 WL 5667869, No. 5:22-cv-01666-SB-SHK (C.D. Cal. Apr. 4, 2023) McCracken alleged that SlimFast food products were falsely advertised as “CLINICALLY PROVEN [ – ] LOSE WEIGHT & KEEP IT OFF” on the front of … Continue reading

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plaintiff has standing to seek injunctive relief against allegedly falsely advertised penile implant

Peña v. International Medical Devices, Inc., No. 2:22-cv-03391-SSS-PLAx, 2023 WL 5667568 (C.D. Cal. Apr. 17, 2023) Plaintiff brought the usual California statutory claims against Penuma, a penile implant/procedure, for alleged misstatements about Penuma’s safety and efficacy. Here, we deal only … Continue reading

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