Tag Archives: false advertising

failure to allege incremental materiality dooms false advertising counterclaims

Intuit Inc. v. HRB Tax Group, Inc., 2025 WL 1168897, No. 5:24-cv-00253-BLF (N.D. Cal. Apr. 22, 2025) Counterclaim-plaintiff (Block) alleged that Intuit engaged in false advertising of its TurboTax services. TurboTax includes three tiers: (1) “Do-It-Yourself;” (2) “Live Assisted;” and … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

7th Circuit allows nationwide injunction under Illinois consumer protection law

Republic Technol. (NA), LLC v. BBK Tobacco & Foods, LLP, — F.4th —-, 2025 WL 1201401, No. 23-2973, No. 23-3096 (7th Cir. 2025) Republic and BBK (aka HBI) compete in the market for organic hemp rolling papers for cigarettes. Republic … Continue reading

Posted in Uncategorized | Tagged , , | Leave a comment

trademark infringement accusations are opinion without a final judgment

Trevari Media, LLC v. Colasse, 758 F.Supp.3d 1175 (C.D. Cal. 2024) Colasse accused Trevari of infringing its trade dress in a “[s]pring-loaded glass-breaking device. Although the trade dress was registered in 2014, when Colasse emailed Trevari alleging infringement in 2021, … Continue reading

Posted in Uncategorized | Tagged , | Leave a comment

package claim that required users to double serving size and add ingredient was plausibly misleading despite disclaimer

Mencia-Montes v. Fit Foods Distrib., Inc., 2025 WL 1185372, No. 24-cv-01768-EKL (N.D. Cal. Mar. 31, 2025) Courts in the 9th Circuit have increasingly held, in consumer protection cases, that an asterisk puts the consumer on notice of important qualifications. But … Continue reading

Posted in Uncategorized | Tagged , , | Leave a comment

nonprofits’ promotion of “abortion reversal” services was commercial speech

National Institute of Family and Life Advocates v. Bonta, No. 2:24-CV-08468-HDV-(MARx), 2025 WL 1140450 (C.D. Cal. Mar. 6, 2025) Not sure this one survives appellate review, but we’ll see. NIFLA sued for injunctive relief against California AG Bonta over his … Continue reading

Posted in Uncategorized | Tagged , , | Leave a comment

“defeat devices” in trucks plausibly deceptive because they rendered vehicles unlawful to drive

Biederman v. FCA US LLC, — F.Supp.3d —-, 2025 WL 458831, No. 23-cv-06640-JSC (N.D. Cal. Feb. 11, 2025) This is a putative class action over alleged “defeat devices” in diesel engines installed in RAM 2500 and 3500 pick-up trucks. Plaintiffs … Continue reading

Posted in Uncategorized | Tagged , | Leave a comment

Washington’s anti-spam law covers any misrepresentations in subject line of commercial email

In re Brown v. Old Navy, LLC, 2025 WL 1132243, — P.3d —-, No. 102592-1 (Wash. Apr. 17, 2025) Deciding a certified question, the Washington Supreme Court held over dissent that the state’s anti-spam law covers all commercial emails with … Continue reading

Posted in Uncategorized | Tagged , | Leave a comment

trademark use is easier with a suggestive mark than with a descriptive one

Medical Depot, Inc. v. Med Way US, Inc., — F.Supp.3d —-, 2025 WL 948334, No. 22-CV-01272 (OEM) (SIL) (E.D.N.Y. Mar. 28, 20 This case focuses on trademark “use.” The parties are medical supply companies who use similar marks—“Med-Aire” and “MEDAIR®”—to … Continue reading

Posted in Uncategorized | Tagged , | Leave a comment

whether a product was discontinued doesn’t relate to its “nature, characteristics, qualities, or geographic origin”

Memjet Technology Limited v. Vanguard Graphics International, LLC, 2025 WL 976915,  No. 3:23-cv-1810-JES-AHG (S.D. Cal. Apr. 1, 2025) The parties sell digital inkjet products for use in commercial industries. Plaintiffs alleged that defendants disseminated a communication to approximately twenty businesses … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

Canadian-origin “Truffettes de France” are plausibly misleading

James v. Chocmod USA Inc., 2025 WL 950509, No. 1:22-cv-01435 JLT SKO (E.D. Cal. Mar. 28, 2025) Plaintiffs sued over defendant’s “Truffettes de France” (trans. “Truffles from France”), which are, despite the name, made in Canada. They brought the usual … Continue reading

Posted in Uncategorized | Tagged , | Leave a comment