Category Archives: Uncategorized

You know antitrust law is failing when …

This ad runs: Shopify ad: You could make lip balm. Or you could corner the lip balm market. from Blogger https://ift.tt/2PWJ1lo

Posted in Uncategorized | Tagged | Leave a comment

false patent marking and implicit claims of Nobel connection in a supplement case

ThermoLife Int’l, L.L.C. v. NeoGenis Labs, Inc., 2019 WL 4193968, No. 18-cv-2980-HRH (D. Ariz. Sept. 4, 2019)  ThermoLife allegedly holds a number of patents related to dietary supplement/food ingredients, including those related to “the use of amino acids in combination … Continue reading

Posted in Uncategorized | Tagged , | Leave a comment

ex-employees with new company trigger false advertising dispute (and submarine patent invalidity argument)

AlterG, Inc. v. Boost Treadmills LLC, 2019 WL 4221599, No. 18-cv-07568-EMC (N.D. Cal. Sept. 5, 2019) The wildest allegation here involves former AlterG employees (who founded defendant Boost), one of whom allegedly got a journalist to write an article disclosing … Continue reading

Posted in Uncategorized | Tagged , , | Leave a comment

even more corn syrup

MillerCoors, LLC v. Anheuser-Busch Cos., No. 19-cv-218-wmc (W.D. Wisc. Sept. 4, 2019) My discussion of the prior opinion, in which the court preliminarily enjoined AB from suggesting that corn syrup is in Miller Lite and Coors Light, “including emphasizing that … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

Even more cocaine

Genus Lifesciences Inc. v. Lannett Company, Inc., 2019 WL 4168958, No. 18-cv-07603-WHO (N.D. Cal. Sept. 3, 2019) Pleading survey evidence of misleadingness can be pretty helpful, but it can’t help you past theories that target the wrong defendant. Discussion of … Continue reading

Posted in Uncategorized | Tagged , , | Leave a comment

Does Rogers v. Grimaldi apply to false advertising claims?

Dickinson v. Ryan Seacrest Enterprises, Inc., No. CV 18-2544-GW(JPRx), 2019 WL 3035090 (C.D. Cal. Mar. 26, 2019) This dispute over alleged supermodel Janice Dickinson’s appearance in a reality show is going up to the 9th Circuit.  Here, the district court … Continue reading

Posted in Uncategorized | Tagged , , | Leave a comment

fine print won’t necessarily fix misleading comparison

Asurion, LLC v. SquareTrade, Inc., 2019 WL 4142154, No. 18-cv-01306 (M.D. Tenn. Aug. 30, 2019) The parties compete to provide extended warranties for mobile phones. Typically, wireless carriers bundle Asurion’s insurance with an extended warranty and technical support and sell … Continue reading

Posted in Uncategorized | Tagged , | Leave a comment

benefit of the bargain damages can be measured by cost of repair in car class action

Nguyen v. Nissan North America, Inc., 932 F.3d 811 (9th Cir. 2019) Nguyen bought a new 2012 Nissan 370Z with an allegedly potentially catastrophic design defect hidden in the vehicle’s hydraulic clutch system. “After the clutch purportedly malfunctioned—and Plaintiff spent … Continue reading

Posted in Uncategorized | Tagged , , , | Leave a comment

When is a sale worth $100,000? court is generous to real estate brokerage ad

At World Properties, LLC v. Baird & Warner Real Estate, Inc., 2019 WL 4034636, No. 18-cv-01973 (N.D. Ill. Aug. 27, 2019) B&W and plaintiff @properties are real estate brokerage companies serving Chicago and the surrounding area. B&W advertised its accomplishments … Continue reading

Posted in Uncategorized | Tagged , | Leave a comment

district court ignores Empire, decides that Rogers doesn’t cover nonfiction

IOW, LLC v. Breus, No. CV18-1649-PHX-DGC, 2019 WL 4010737 (D. Ariz. Aug. 26, 2019) Every time I think I’ve seen it all …. Here, the court decides that Rogers doesn’t apply if the challenged book title isn’t itself “expressive,” which … Continue reading

Posted in Uncategorized | Tagged , | Leave a comment