Category Archives: Uncategorized

false claims about duration of business could be actionable

SPS Technologies, LLC v. Briles Aerospace, Inc., 2019 WL 6841992, No. CV 18-9536-MWF (ASx) (C.D. Cal. Oct. 30, 2019) The parties compete in the market for high-strength aerospace fasteners. SPS, using information that is allegedly confidential/proprietary to it, makes the … Continue reading

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you can’t plead false advertising to get around Dastar

Focal Point Films, LLC v. Sandhu, 2019 WL 7020209, No. 19-cv-02898-JCS (N.D. Cal. Dec. 20, 2019) (magistrate, by consent) Focal Point/Gibel sought a declaratory judgment that Gibel was the sole author of a documentary film called Sign My Name to … Continue reading

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statutory Lanham Act standing exists when advertiser is advertising but not yet selling

CareDx, Inc. v. Natera, Inc., 2019 WL 7037799, No. 19-662-CFC-CJB (D. Del. Dec. 20, 2019) (magistrate) A nicely reasoned opinion about impending competition as sufficient to find likely harm from false advertising. CareDx makes AlloSure, a patented kidney transplant surveillance … Continue reading

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don’t bring a chef to a food class action

Marotto v. Kellogg Co., No. 18 Civ. 3545 (AKH), 2019 WL 6798290, — F.Supp.3d —- (S.D.N.Y. Dec. 5, 2019) Here, the plaintiff’s status as a highly trained chef makes his class claims against Pringles dubious, but the class certification ultimately … Continue reading

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court enjoins bar on “fake meat” labels; implications for FDA standards of identity?

Turtle Island Foods SPC v. Soman, No. 4:19-cv-00514-KGB (E.D. Ark. Dec. 11, 2019) Unsurprisingly, the court here enjoins provisions of Arkansas law that tried to restrict the use of “meat” terms for meatless alternatives. The worrying part is that the … Continue reading

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Content Moderation in an Age of Extremes

Belatedly, here is a link to the written version of a talk I gave last year, Content Moderation in an Age of Extremes, in which I note that the digital millennium lasted ten years, that strange apps handing out badges … Continue reading

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Court fixes mistake: Rogers applies to nonfiction titles

IOW, LLC v. Breus, 2019 WL 6603948, No. CV18-1649-PHX-DGC (D. Ariz. Dec. 2, 2019) The court quite properly grants a motion for reconsideration of part of its earlier opinion, correctly applying Rogers v. Grimaldi/Empire to protect the title of a … Continue reading

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Touting a paid-for report as if it were independent could be false advertising; public webpage was “advertising”

Pegasystems, Inc. v. Appian Corp., — F.Supp.3d —-, 2019 WL 6560120, No. 19-11461-PBS (D. Mass. Dec. 5, 3019) Undisclosed sponsorship of a critical report from an apparently neutral source leads to a Lanham Act/state false advertising claim, which the court … Continue reading

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do retailers proximately cause the harm of false advertising? [what about of TM infringement?]

In Re Outlaw Laboratory, LP Litig., No. 18-cv-840-GPC-BGS, 2019 WL 6497883 (S.D. Cal. Dec. 3, 2019) Outlaw is doing a pretty good job of establishing the previously contestable—and inconsistent with trademark law—rule that retailers aren’t liable for false advertising that … Continue reading

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Design Law Scholars Roundtable part 3

Session 3: Shaping an Overall Approach to Protection Introductions: Jerry Reichman and Estelle Derclaye  In what ways should different forms of protection be tailored to various types of subject matter (construed legally as forms of intellectual property, but also subject … Continue reading

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