Tag Archives: false advertising

Humvees in Call of Duty are constitutionally protected realism, not confusing/diluting

Posted on April 17, 2020 by rtushnet

AM General LLC v. Activision Blizzard, Inc., No. 17 Civ. 8644 (GBD) (S.D.N.Y. Mar. 31, 2020) The district court allows Humvees to appear in realistic videogames by performing a full confusion analysis, despite purporting to follow Rogers v. Grimaldi. The … Continue reading →

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lawsuit against supplement for implying arthritis claims not preempted

Posted on April 16, 2020 by rtushnet

Yamagata v. Reckitt Benckiser LLC, 2020 WL 1505724, No. 17-cv-03529-VC (N.D. Cal. Mar. 30, 2020) A very clear opinion. Yamagata challenged RB’s advertising for joint supplements under California and NY law. As the court explained: “If the boxes are best understood … Continue reading →

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T-Mobile is plausibly liable for acts of explicitly authorized dealers

Posted on April 16, 2020 by rtushnet

City of New York v. T-Mobile USA, Inc., 2020 WL 1498522, No. 451540/2019 (Sup. Ct. N.Y. Mar. 23, 2020) The City of New York and the New York City Department of Consumer Affairs (DCA) sued T-Mobile, its subsidiary MetroPCS New … Continue reading →

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A blueberry bagel that is mostly imitation blueberry is plausibly misleading

Posted on April 16, 2020 by rtushnet

Izquierdo v. Panera Bread Co., No. 18-CV-12127 (VSB), 2020 WL 1503557 (S.D.N.Y. Mar. 30, 2020) Panera sold a “blueberry bagel” that allegedly wasn’t.  [My father thinks that bagels with fruit etc. in them already aren’t bagels, but the allegation here … Continue reading →

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“Maximum Strength” is plausibly misleading when cheaper Regular Strength has more active ingredient by volume

Posted on March 30, 2020 by rtushnet

Al Haj v. Pfizer Inc., 2019 WL 3202807, No. 17 C 6730 (N.D. Ill. Jul. 16, 2019) Al Haj alleged that Pfizer deceived consumers by charging more for “Maximum Strength” Robitussin cough syrup than for “Regular Strength” Robitussin even though … Continue reading →

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100% Pure Aloe can contain preservatives, stabilizers in the absence of evidence from consumers that they care

Posted on March 30, 2020 by rtushnet

Beardsall v. CVS Pharmacy, Inc., — F.3d —-, 2020 WL 1429214, No. 19-1850 (2d Cir. Mar. 24, 2020) The court explains: Plaintiffs brought state consumer deception claims [under 12 different states’ laws] against defendant Fruit of the Earth and its … Continue reading →

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antitrust claim based in part on false advertising in concentrated market survives

Posted on March 30, 2020 by rtushnet

Chase Manufacturing, Inc. v. Johns Manville Corp., 2020 WL 1433504, No. 19-cv-00872-MEH (D. Colo. Mar. 23, 2020) (magistrate) Chase sued JM for violations of the Lanham Act and the Sherman Act for tying and monopolization. JM sells construction products, including … Continue reading →

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230 protects anti-malware vendor against noncompetitors

Posted on March 30, 2020 by rtushnet

Asurvio LP v. Malwarebytes Inc., No. 5:18-cv-05409-EJD, 2020 WL 1478345 (N.D. Cal. Mar. 26, 2020) Despite unfavorable precedent, Malwarebytes secures dismissal of this Lanham Act false advertising (and common law disparagement/tortious interference/unfair competition/ violation of the Texas Theft Liability Act … Continue reading →

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“no soy protein” claim for dog food plausibly indicates no soy

Posted on March 23, 2020 by rtushnet

Rice-Sherman v. Big Heart Pet Brands, Inc., No. 19-cv-03613-WHO, 2020 WL 1245130 (N.D. Cal. Mar. 16, 2020) Plaintiffs alleged that Big Heart falsely markets its Grain Free Easy to Digest Salmon Sweet Potato & Pumpkin Recipe Dog Food as “Grain … Continue reading →

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Statements in book promoting addiction treatment protected by Cal anti-SLAPP law

Posted on March 23, 2020 by rtushnet

Selkirk v. Grasshopper House, LLC, 2020 WL 1241565, No. B294568 (Cal. Ct. App. Mar. 16, 2020) Defendants Grasshopper House and Passages Silver Strand “are luxury facilities that purport to treat drug and alcohol addiction.” Former patients sued them for allegedly … Continue reading →

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