Category Archives: Uncategorized

mistaken exclusion of materiality survey leads to remand in false advertising case

Wing Enters., Inc. v. Tricam Indus., Inc., — Fed.Appx. —-, 2020 WL 5739718, 2019-2279 (Fed. Cir. Sept. 25, 2020) A remand because the district court wrongly excluded one survey in this false advertising case (though didn’t abuse its discretion in … Continue reading

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impersonating company to solicit intimate images for private use isn’t TM infringement/false advertising

AdoreMe, Inc. v. Watson, 2020 WL 5769083, No. CV 19-8830 FMO (AGRx) (C.D. Cal. Jul. 14, 2020) A fundamentally commercial cause of action can be a bad tool to address even bad noncommercial behavior. AdoreMe sued Watson for trademark infringement … Continue reading

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restitution unavailable in fed ct when damages are adequate, no matter what Cal state cts say

Sonner v. Premier Nutrition Corp., 971 F.3d 834 (9th Cir. 2020) In this amended opinion (original summarized here), the court elaborates on its reasoning that Sonner couldn’t abandon her damages claim on the eve of trial in this false advertising … Continue reading

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“upcycling” isn’t infringement/counterfeiting when full disclosure is present

Hamilton International Ltd. v. Vortic LLC, No. 17-CV-5575 (AJN)(OTW) (S.D.N.Y. Sept. 11, 2020) Champion Spark Plug still matters sometimes! Hamilton, a Swiss watchmaker, sued Vortic for making watches incorporating vintage Hamilton parts, alleging that this constituted trademark infringement, counterfeiting, dilution, … Continue reading

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court refuses to dismiss TM claims against NRA’s former PR agency

National Rifle Ass’n v. Ackerman McQueen, Inc., 2020 WL 5526548, No. 19-CV-2074-G (N.D. Tex. Sept. 14, 2020) The NRA sued AMc, an advertising and PR agency, for various claims arising from the parties’ now-terminated relationship and Ackerman’s statements about the … Continue reading

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Second Circuit affirms flushable wipes damages class certification, disallows injunctive class

Kurtz v. Costco Wholesale Corporation, 818 Fed.Appx. 57, Nos. 17-1856-cv, 17-1858-cv (2d Cir. Jun. 26, 2020) This is a “flushable” wipes consumer protection class action. The district court previously certified damages and injunctive relief classes. On appeal, the Second Circuit … Continue reading

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“Keratin Caring” doesn’t convey keratin content to reasonable consumers

Devane v. L’Oréal USA, Inc., 2020 WL 5518484,  19 Civ. 4362 (GBD) (S.D.N.Y. Sept. 14, 2020) Devane sued for breach of express warranty, breach of implied warranty, fraud, and violations of the Florida Deceptive and Unfair Trade Practices Act (FDUTPA), … Continue reading

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Fla district court rejects argument that “completely unsubstantiated advertising” is literally false on sj

Diamond Resorts U.S. Collection Development, LLC v. US Consumer Attorneys, P.A., 2020 WL 5514158, No. 18-80311-CIV-REINHART (S.D. Fla. Jul. 31, 2020) Another timeshare case. (Student note topic alert!) Defendant Newton Group Transfers sent a mailer to Samuel Street in West … Continue reading

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FDA preemption/preclusion after Pom Wonderful: still powerful for drugs

Exela Pharma Sciences, LLC v. Sandoz, Inc., 2020 WL 5535026, No. 19-cv-00318-MR (W.D.N.C. Sept. 15, 2020) Exela sued Sandoz for unfair and deceptive trade practices in violation of North Carolina law; tortious interference with prospective business advantage; and Lanham Act … Continue reading

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expert testimony isn’t always required for literal falsity or even misleadingness

Ecore Int’l, Inc. v. Downey, No. 11-6843, 2020 WL 5501206 (E.D. Pa. Sept. 11, 2020) The court denies Ecore’s motion in limine seeking to exclude any evidence related to the falsity or misleading nature of its advertising for purposes of … Continue reading

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