Category Archives: Uncategorized

we said the meal was a “value,” we just didn’t say to whom

Killeen v. McDonald’s Corp., 2018 WL 1695366, No. 17 CV 874 (N.D. Ill. Apr. 6, 2018) Courts will only rarely protect consumers against their inability in the moment to do math; this is not one of those times. Killeen alleged … Continue reading

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Recent acquisitions: really bad court decisions edition

Tarkay and Patricia Govezensky posters, from Romm Art Creations v. Simcha Int’l, Inc., 786 F.Supp. 1126 (E.D.N.Y. 1992), an absolutely terrible decision finding that the “Women and Cafes” style was inherently distinctive and thus had secondary meaning and high strength … Continue reading

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The truth is out there, but it might violate the right of publicity

Scott v. Citizen Watch Co., No. 17-cv-00436-NC, 2018 WL 1626773 (N.D. Cal. Apr. 4, 2018) This case would be the poster child for the need for a true reckoning between modern right of publicity law and the modern First Amendment, … Continue reading

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make your own sexual reference: 9th Circuit partially reinstates male enhancement lawsuit

Sandoval v. PharmaCare US, Inc., No. 16-56301, No. 16-56710, — Fed.Appx. —-, 2018 WL 1633011 (9th Cir. Apr. 5, 2018) Sandoval brought a putative class action claim based on PharmaCare’s statements about its “male enhancement” product IntenseX. The court of … Continue reading

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Reading list: influencing juries in litigation hot spots

Megan M. La Belle, Influencing Juries in Litigation “Hot Spots”: The article argues that litigants and attorneys sometimes use advertising to improperly sway the jury pool, sometimes by making factual claims but sometimes by using image advertising to create favorable … Continue reading

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multi-million dollar award for trade secret theft & false advertising of “local” origin

Bimbo Bakeries USA, Inc. v. Sycamore, 2018 WL 1578115, No. 13-cv-00749-DN-DBP (D. Utah Mar. 29, 2018) A relatively large trade secret/false advertising verdict in this case.  Bimbo prevailed at trial on its trade secret claim that Sycamore revealed Bimbo Bakeries’ … Continue reading

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“tougher” and “durable” aren’t puffery for shingles

Stern v. Maibec Inc., 2018 WL 1586323, No. 11-cv-3951(PGS)(TJB) (D.N.J. Apr. 2, 2018) Maibec makes eastern white cedar shingles and offers a 50-year limited warranty against wood decay and a warranty against stain failure. Its website touted eastern white cedar … Continue reading

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Puzzle/IP overlap with character figures

This delightful vintage puzzle contains whimsies in the shape of once popular cartoon characters–some I can ID, like Popeye, while others are more elusive.  Suggestions welcome. Add caption Upside down but complete from Blogger https://ift.tt/2uIHAwe

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Lost goodwill isn’t irreparable harm without more specifics, court says

Alfasigma USA, Inc. v. Nivagen Pharmaceuticals, Inc., No. 17-cv-01974-MCE-GGH, 2018 WL 1567820 (E.D. Cal. Mar. 30, 2018) The parties make “medical foods,” which are intended to be used under a doctor’s supervision; subscriptions for their use are common though not … Continue reading

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An actual jury verdict favoring plaintiff in false advertising case based on false patent claims

Hillman Group, Inc. v. Minute Key Inc., No. 13-cv-00707, 2018 WL 1532526 (S.D. Ohio Mar. 29, 2018) Here’s a reminder that meaningless macho banter about the competition can come back to haunt you.  The parties compete in the self-service, automatic … Continue reading

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